ZERO is a number with a peculiar character. Most of the time it is not counted, almost as if it did not exist. But ZERO is multifaceted, and besides meaning nothing, emptiness, absence, no element, it also means something important.
When we talk about “kilometer zero”, zero corresponds to the few kilometers that agri-food products should travel to reach the consumer.
We have associated this concept with what has always been one of our fundamental values: focusing on a short supply chain. On cooperation with local producers, on the strong bond with the territory, on the guarantee and reliability of small local businesses. Shortening as much as possible the distances between our ideas and the skilled hands of the artisans who create them.
The "kilometer zero" principle is applied to Made in Italy, which has always been an expression of maximum quality.
We want to tell this story of beauty and know-how by bringing to light one of those places, "hidden" to you and everyday to us, where our product comes to life: the cutting room. Thus reducing the space between you who support us and our brand with the product you love.
LOCAL IS FUN! - Made in Italy at Kilometer Zero
Jumper MALTA macu brick; Skirt GEAMINI small check black/blue.
Jumper MADRID large check black; Trousers PANDORA small check light blue.
Coat CANADA zebra blue; Jacket CARAIBI large check blue/silver; Jumper MADRID camel; Trousers PALOMA camel.
Credits - Photography: Greta Casagrande, Art Direction: Luce Studio Team, Model: Isabella Marangon, Mua: Arianna Mason